02 EXPERTISE

DESIGN

Visual identity, UX/UI and graphic systems.

AaNORM C01, HEADINGS
AaMONOBLOCK, LABELS
  • SCREEN BLACK#050505
  • ASH PAPER#F0EFE9
  • ACCENT#F05A45
FIG. 01DESIGN

01WHAT I DO

I create your brand’s image and your website’s interface: visual identity, page design and graphic system. So people recognise you at first glance, and find what they are looking for without thinking about it.

02HOW I WORK

No bought template, no recycled theme: every project starts from a blank page and a real point of view. Typefaces, colours, grid and motion form one consistent system from page to page.

03WHAT YOU GET

A one-of-a-kind design, made for computers and phones alike, and ready to be built exactly as drawn, since I am the one who builds it.

04WHAT’S INCLUDED

  • Visual identity

    The colours, typefaces and marks that carry your brand.

  • UX design

    Simple journeys: visitors find, understand and get in touch.

  • UI design

    Every page designed for computer and phone.

  • Graphic system

    The rules and components that keep the whole consistent.

05HOW IT WORKS

  1. 01World

    I gather references and set a visual direction.

  2. 02Mock-ups

    I design the key pages, for computer and phone.

  3. 03Refinements

    We fine-tune them together until everything feels right.

  4. 04System

    I set the rules that will keep the site consistent.