04 CASE STUDY

AZIMUT QUALITÉ

CONTEXT
Quality consulting, social care
YEAR
2026
ROLE
Art direction, design, development, launch
LIVE
azimutqualite.com (new tab)
Azimut Qualité’s support page: the heading “Trois niveaux d’intervention” and a panel on sectors, the HAS framework and pricing.
FIG. 01SUPPORT

01THE BRIEF

Azimut Qualité supports care homes, senior residences and home care services with their quality approach and their preparation for the HAS assessment. Its website had to earn the trust of facility directors, in a human rather than administrative tone.

02WHAT I DID

I handled the art direction, design, development and launch. A home page that sets out the approach, a page presenting the three levels of support, from the flash diagnosis to year-round support, and a contact page. The brand’s copper on navy blue, a bespoke illustration, and a dark theme.

03THE RESULT

A website that speaks to directors and teams alike, and leads to getting in touch from every page.

Azimut Qualité’s home page on a phone in dark theme: heading, copper buttons and illustration.
Azimut Qualité’s Diagnostic Flash offer on a phone.
FIG. 02HOME, DARK THEME / DIAGNOSTIC FLASH, PHONE
Azimut Qualité’s home page in dark theme: the “Ce qui fait la différence” section in three columns on navy.
FIG. 03HOME, DARK THEME